If you're going to splurge on one item in your beauty arsenal, let it be foundation. Foundation is without a doubt the most important product in your makeup case. It can transform blotchy red skin, into a smooth even surface, or skin covered in unsightly blemishes, into a flawless perfect canvas. The only problem is that there are so many options out there! From different shades and ingredients to different consistencies and coverages. Powder to liquid to cream, the choices can be overwhelming. So how do you know which product is right for you? First lets start with your skin type. Most of us probably know the answer to this already,but if you're unsure, here are the guidelines to determine what type of skin you have.
Know Your Skin Type
even complexion or tone
little to no oil, or dry patches
(I don't know why they call this normal skin, id call this perfect skin)
your face is completely shiny all over
oil seeps through makeup almost immediately
large open pores
dry tight skin in appearance and to touch
skin is flaky
dry or normal patches around cheekbones and hairline
large pores around chin and T-zone
occasional breakouts on chin and cheeks
blotchy red patches
skin is thin
redness or flushing with use of certain products
may have rosacea
Which Foundation is Right For You
If you have...
God bless you, wear whatever you want! Why are you even reading this? Go look in the mirror at your perfect skin! My only recommendation is to use cream foundations, they are so beautiful and dewy and for the most part have amazing coverage! My favourite cream foundation is by Graftobian. This brand is impossible to find in stores but you can find it online at Camera Ready Cosmetics
Powder, and liquid foundation are the best bet for oily skin. Although, when choosing a liquid based foundation it is imperative that you choose a long wear and oil free formula. If not, you will look like an oil slick. Apply with a foundation brush or sponge and make sure to find yourself a mattifying primer. Some brands products I recommend are Clarins Ever Matte Foundation, and Chanel Perfection Lumiere. If you want to avoid the mishaps altogether, then opt for a powder foundation. They have come a long way and a lot of powder foundations are full coverage and will cover redness or discoloration. Benefit has an amazing one called Hello Flawless! Use a thick, dense, powder brush and apply the powder in circle motions. A brush made for mineral foundation is perfect. Skip creams foundations, although they are my favourite type of foundation to work with they are too rich for you ladies.
The most important thing for women with dry skin is to avoid powder foundation, and powdered mineral foundation like Bare Minerals. Your skin will look flaky and icky with these products. Stick to cream, or liquid based foundations. When picking out a liquid foundation chose a formula that is labeled as moisturizing or hydrating. With dry skin, you want to apply your foundation with a stippling brush. This will gently blend the foundation on the top of your skin without disrupting the dry and flakiness of your complexion, leaving a dewy finish. Smashbox makes a great hydrating foundation called Studio Skin as well as Bobbi Brown's Moisture Rich Foundation.
With combination skin you want to stick to liquid foundations. Choose a formula that is oil free or mattifying. While powder foundation looks beautiful on the oily areas of your skin it will only accentuate the drier patches. Cream foundations leave a dewy appearance so when your oil seeps through it will make you look extra shiny. However, when it comes to combination skin its all about the application. For the center of your face where you tend to be more oily you want to use a sponge like a beauty blender. However, when it comes to the out edges of your skin, like the cheekbones, jawline, and hairline, you want to use a stippling brush. Stippling allows the foundation to sit on top of the skin without blending it directly in, so if you have dry skin in these areas it will hide this, and allow for a beautiful glow. There's nothing better for combo skin than Revlon's Colorstay Foundation. This is what I use.
If you have sensitive skin I'm sorry. It must be a pain to deal with! But don't worry, there are options for you too. The most important thing is to choose a foundation that is fragrance free, hypoallergenic, and paraben free. Always make sure to check the labels, skip anything with helioplex, lanolin and mineral oil, and sorbic acid. Again I recommend stippling your foundation in because its gentle and allows makeup to sit on top of the skin. So invest in a good stippling brush. CoverFX and Lorac foundations are great choices for women with sensitive skin. They are both formulated to heal, and full of goodness without the chemicals!